WEBINAR | EMAIL MARKETING MADE SIMPLE

Email marketing is still ranked as the most effective marketing channel, beating out social media, SEO, and affiliate marketing (based on 2018 data). The fact is that people use email more than other platforms. How can you ensure your email campaigns are a success?

This course will teach you how to create an email marketing strategy that will help you grow your business and will include:

• Defining Your Audience
• Establishing Your Goals
• Creating a Way for People to Sign up
• Choosing an Email Campaign Type
• Drafting a Schedule
• Measuring Your Results

Instructor: Lani Lott, SBDC consultant.

For the last two decades Ms. Lani Lott has been assisting business owners with their marketing strategy to creating sales and driving profit.