Taking Your Business Online – What Are the Options Available to Succeed

Selling online can be a powerful opportunity for many businesses to increase sales and reach new customers. During the pandemic all types of companies, small and large, successfully pivoted to conduct business virtually that included adding social commerce, e-commerce, delivery services, virtual meetings, networking events, and even offering health and wellness classes. However making the shift to an online sales strategy and adding it to your current business model can feel overwhelming.  Not only knowing where to start, what platform to use, and how to find the time to do manage both a bricks and mortar shop along with an ecommerce store are often the barriers that keep a business from taking the next step.   

In this webinar, we will answer those questions by sharing:

• How to get started when deciding to move some or all of your business online.
• The various platforms that are available for conducting sales online including ecommerce, social commerce, third party platforms and etc.
• The 10 steps that you should follow when implementing an ecommerce plan.

Instructor: Lani Lott, SBDC consultant.

For the last two decades Ms. Lani Lott has been assisting business owners with their marketing strategy to creating sales and driving profit.