Digital marketing hour: YouTube 101

Join us for an hour of everything digital.

As the second largest search engine after Google, businesses are realizing that the importance of integrating YouTube videos as part of their overall marketing strategy. During the hour, we will discuss everything you need to get started with using YouTube for your business, from setting up your YouTube channel to optimizing your videos, running TrueView ads, and measuring impact.

Instructor: Lani Lott, SBDC consultant.For the last two decades Ms. Lani Lott has been assisting business owners with their marketing strategy to creating sales and driving profit.