Digital Marketing Hour: LinkedIn 201

Now that you have a complete and up-to-date profile that is authentic, relevant and compelling, it’s time to dive deeper into using LinkedIn as your business moves forward with recovering from the pandemic and return more resilient.  During this hour we will discuss how to continue expand your network and cultivate strategic partners,  strengthening your position as an expert in your field through participation in user groups, drafting effective content and leveraging LinkedIn Ads to keep your business “top of mind” now and post pandemic.

Instructor: Lani Lott, SBDC consultant.

For the last two decades Ms. Lani Lott has been assisting business owners with their marketing strategy to creating sales and driving profit.